AND Marketing & Events worked with Texas A&M University at Qatar to develop a range of branding and marketing materials, translating the institution’s visual identity into a series of tangible assets.The scope covered concept development, design, and production of marketing collaterals and custom merchandise, each created to reflect the university’s established brand while adapting it for local engagement and use.Attention was placed on the finer details ensuring consistency across formats while producing items that were practical, distinctive, and aligned with the university’s character.